Behind the Scenes of Automotive Design: How New Car Models Are Created

Car manufacturers worldwide often draw inspiration from their historical models, evolving them to develop modern vehicles. Several key factors influence the creation of new automotive designs.

Building on Heritage
Contrary to common assumptions, leveraging a brand's history provides a solid foundation for designers. They refine classic features and incorporate advanced technology, ensuring new models pay homage to their roots while aligning with current safety standards.

For example, design elements like headlight size and bumper style are adjusted to meet modern road and pedestrian regulations but retain the visual identity of earlier models.

Innovative Tech Inspiring Design
Breakthrough advancements in autonomous driving and electric powertrains are revolutionizing vehicle design. Autonomous tech enables entirely new shapes and packaging options, giving designers a fresh playground. Concepts like Volkswagen’s Sedric, Mercedes-Benz F 015, and BMW’s Vision Next demonstrate futuristic autonomous vehicle designs.

Drawing from the Past
Many brands revisit their archives to shape future models. The Volkswagen Beetle, with over 20 million units sold globally, exemplifies this approach. Though its modern version looks completely new, it echoes its iconic predecessor. This homage aligns with the brands’ plans to produce electric versions that honor their heritage.

Reimagining Classic Ideas
Some automakers prefer to break away from traditional designs to stay relevant and profitable. Land Rover’s Range Rover Evoque, for example, adopts a bold, rugged look suited for off-road adventures, utilizing innovative design techniques. Similarly, Jaguar’s recent models departed from their vintage look, with the F-pace SUV marking a significant design evolution that boosted the brand’s profitability.