Emerging Trends in Enterprise App Development for 2018

July. 16,2025

This article explores key enterprise app development trends for 2018, including connected devices, cloud computing, VR/AR, mobile payments, and location services. It highlights how these innovations are shaping business strategies and enhancing user experiences, offering insights into the future of mobile enterprise applications. Staying ahead with these trends enables enterprises to improve efficiency, security, and customer engagement, ensuring competitive advantage in the dynamic digital landscape.

Emerging Trends in Enterprise App Development for 2018

Emerging Trends in Enterprise App Development for 2018

With the rise of operating systems like iOS and Android, developers have launched numerous mobile applications, some of which have gained huge popularity for their user-friendly features and functionality. Consumers of all income levels value apps that are easy to navigate. In 2017, we saw innovations like AI-powered chatbots such as Siri enhance the user experience. As we move into 2018, several enterprise mobile app development trends are expected to shape the industry, bringing new opportunities for businesses to grow and innovate.

Key Enterprise Mobile App Trends to Watch in 2018

Here are some significant enterprise mobile app development trends predicted for this year:

  • Enterprise App Development Trends for 2018

Proliferation of Internet-Connected Devices

The last few years have seen a surge in internet-enabled devices, from computers and smartphones to household appliances like printers and TVs. Currently, billions of devices worldwide are connected online, with projections reaching over 26 billion by 2020. This trend promises to revolutionize business operations, enhance supply chains, boost productivity, and stimulate industrial growth by harnessing the power of connected technology.

Advancement of Cloud-Based Solutions

Many organizations are shifting their databases and applications to cloud platforms, allowing access from anywhere while simplifying resource sharing. Cloud computing is becoming an essential component of enterprise strategies in 2018, promoting automation and efficient data management. Integrating data into unified applications accelerates workflows, improves employee productivity, and provides better service to clients.

Faster Mobile App Performance

With app stores hosting millions of applications, developers are continuously working to improve app load times and responsiveness. Faster applications enhance user engagement, improve ad visibility, and reduce bounce rates. Both mobile and web app performance is expected to see significant improvements this year, leading to richer user experiences across platforms.

Growth of Virtual and Augmented Reality Apps

The latter half of 2018 introduced advanced VR and AR technologies, transforming sectors such as education, healthcare, aviation, and emergency services. Virtual simulations for training pilots, practicing surgeries, or preparing firefighters offer safer, cost-effective solutions. These immersive technologies are becoming vital tools for enterprises seeking innovative training and service delivery.

Expansion of Mobile Payment Solutions

Mobile payment options like OTP verification, digital wallets such as PayTM and MobiKwik, and internet banking are now standard in many apps. These advancements have boosted e-commerce, reducing traditional in-store shopping and making mobile payments a dominant sales channel expected to lead in 2018. Secure, quick, and convenient payments are transforming the consumer shopping experience.

Location-Based Services Enhancement

To deliver personalized and engaging experiences, organizations are increasingly leveraging location-based features. From navigation to interactive stickers like those used by Snapchat, location services enrich user interaction. Expect further innovations in this area, making apps more tailored to users' environments and enhancing user satisfaction and engagement.

Staying updated on emerging technology trends helps both developers and consumers. Businesses can better meet market demands, and users can enjoy more efficient, innovative apps. Recognizing these trends early positions companies to capitalize on new opportunities and deliver superior digital experiences in 2018 and beyond.