Evolution of Cole Haan Footwear: A Legacy of Style and Innovation
Discover the rich history and evolution of Cole Haan, a historic footwear brand renowned for its blend of craftsmanship and innovation. From its founding in 1928 to its global expansion and modern designs, learn how Cole Haan remains a leader in fashion footwear. The brand’s journey includes pioneering styles, strategic acquisitions, and commitment to quality, making it a trusted name among fashion-conscious consumers worldwide.
For those passionate about fashion, the name Cole Haan resonates strongly in the footwear industry. With a history spanning over 80 years, this iconic brand has evolved from its initial focus on men's shoes to a comprehensive line that includes women's and children's footwear, along with accessories like eyewear, handbags, hosiery, and scarves.
Origins
Founded by Trafton Cole and Eddie Haan in 1928, the company originally specialized in men's shoes, primarily sold in university stores. Their product range included saddles, bucks, and handcrafted footwear.
Growth and Global Expansion
In 1975, George Denny acquired the company, transforming it into an international brand by shifting manufacturing to Mexico to enhance quality. By 1979, they expanded into women's footwear, and in 1982, their products became available through various retailers. By 1996, annual sales reached $70 million.
International Reach
Under Denny's leadership, Cole Haan launched its first driving shoes in Europe, which quickly became a best-seller, available in over 300 stores in Paris. They targeted European markets with innovative styles aimed at motorists’ comfort.
Acquisition by Nike
In 1998, Nike purchased Cole Haan for $80 million, integrating athletic technology into the footwear. They introduced Nike Air technology into their designs by 2000, emphasizing lightweight comfort and style, which fueled their popularity.
Product Diversification
Following success in footwear, the brand expanded into travel accessories and outerwear via licensing deals with G-III Apparel Group, broadening their product offerings under the Cole Haan banner.
Independent Future
Nike sold Cole Haan to APAX Partners in 2012, positioning it as a fully independent entity. Today, the brand operates from its headquarters in Greenland, New Hampshire, with over 70 global offices, continuing its growth and innovation in fashion footwear.
Craftsmanship
Every pair of Cole Haan shoes is carefully crafted, with individual artisans overseeing each stage from leather cutting to final packaging—ensuring high quality and attention to detail. Leather is sourced from Horween Leather Company, emphasizing premium materials.
Throughout its history, Cole Haan has maintained the balance between modern design and traditional craftsmanship, preserving the brand’s reputation for quality and style. They focus on meeting contemporary fashion demands while upholding their legacy.
