Top SUV Promotions Expected During Black Friday 2023

April. 30,2025

Discover the most anticipated SUV deals for Black Friday 2023. This guide highlights offers from top brands like Kia, Ford, Chevrolet, Hyundai, Subaru, Alfa Romeo, Jeep, and Dodge. Expect rebates, financing specials, lease deals, and exclusive programs designed to make buying a new SUV more affordable during the holiday sales event. Stay ahead by checking local dealerships for the latest promotions and maximize your savings on your next vehicle purchase.

Top SUV Promotions Expected During Black Friday 2023

Top SUV Promotions Expected During Black Friday 2023

Purchasing your first vehicle or upgrading to a new SUV can be an exciting milestone. SUVs remain a popular choice among buyers due to their versatility and comfort. The high costs, however, often deter many from making a purchase. Fortunately, Black Friday is known for exclusive deals and discounts from automakers and dealerships. Here’s a preview of what shoppers might find during this year's biggest sale event, with offers that could make buying a new SUV more affordable.

Kia
Kia has built a reputation for robust and cozy SUVs. Last year's Black Friday featured a Trade-In Assistance program, offering customers $500 toward the purchase of models like Kia Forte, Soul, or Sorento, or $250 on leases. To qualify, trade-ins had to be manufactured from 2003 onward. The brand also provided competitive financing options, such as a 2.9% APR for 48 months on select Sorento SUVs. Customers should check local dealerships for similar or improved deals this year.

This event also featured attractive financing on various models. For example, the Ford Bronco Sport gained popularity for adventurous drivers, with lease deals around $421 per month for 39 months, requiring a $3,634 down payment. Dealerships or Ford’s website are good sources for potential Black Friday offers on this and other Ford SUVs.

Chevrolet
Chevrolet is renowned for rugged SUVs like the Equinox, which last year was offered with $1,500 cashback or 2.99% financing for up to 60 months. While offers may vary, similar incentives are expected for this Black Friday. The base price of the Chevrolet Equinox starts at around $26,000, making it an attractive choice in its segment.

Hyundai
Hyundai's previous Black Friday promotions included deals on popular models like the Tucson. The Tucson, known for spaciousness and features, was available to lease for $400 per month over 36 months with no initial payment during the Hyundai Getaway Sales Event. Prospective buyers should monitor Hyundai’s official channels for upcoming deals.

Subaru
Subaru offers a range of vehicles, including electric SUVs like the Solterra. Last year's Black Friday featured special financing rates of 3.9% APR over 36 months with no down payment, easing the entry into electric driving. Customers should follow Subaru’s updates or contact local dealerships for this year's promotions.

Alfa Romeo
Alfa Romeo's Black Friday Sales Event includes deals on luxury SUVs such as the Stelvio. Customers can lease this midsize SUV for approximately $540 monthly over 42 months, with a $5,300 payment at signing. No security deposit is required, though taxes, title, and license fees apply. Check Alfa Romeo's website for current offers.

Jeep
Jeep has previewed some Black Friday offers, including free maintenance programs for new or leased vehicles from 2021 onward through the Jeep Wave® program. Depending on the model year and purchase date, members may receive 24 to 36 months of free services like oil changes and tire rotations. Visit Jeep's official site for detailed incentives.

Dodge
For performance-focused buyers, Dodge offers attractive SUV options like the Durango, renowned for towing capacity and space. Last year's Black Friday deals included 0% financing for 48 months and a $750 bonus for select Durango trims. Interested buyers should check dealer promotions for this year's offers.